{"product_id":"noemi-innovate-step-2","title":"Innovate Step 2","description":"\u003cdiv class=\"\"\u003e \u003cp data-start=\"78\" data-end=\"560\"\u003e\u003cstrong data-start=\"81\" data-end=\"114\"\u003eNoemi Lifting Innovate Step 1\u003c\/strong\u003e is the first step in Noemi’s innovative lash and brow lifting system. This advanced lifting lotion is designed for professional use and combines effective reshaping with a gentle formula that respects the natural condition of the hair. Thanks to the addition of nourishing ingredients, eyelashes and eyebrows receive optimal care during the treatment, ensuring a healthy appearance and long-lasting results.\u003c\/p\u003e \u003cp data-start=\"562\" data-end=\"924\"\u003eThe formula is based on \u003cstrong data-start=\"589\" data-end=\"607\"\u003ecysteamine HCl\u003c\/strong\u003e, a gentle alternative to traditional thioglycolic acid-based lifting products. This puts less strain on the hair structure while maintaining the desired lift and flexibility. This makes the lotion particularly suitable for sensitive hair and clients who prefer a gentler treatment.\u003c\/p\u003e \u003ch4 data-start=\"926\" data-end=\"940\"\u003eBenefits\u003c\/h4\u003e \u003cul data-start=\"941\" data-end=\"1352\"\u003e \u003cli data-start=\"941\" data-end=\"998\"\u003eProfessional lifting lotion for eyelashes and eyebrows\u003c\/li\u003e \u003cli data-start=\"999\" data-end=\"1077\"\u003eEnriched with nourishing ingredients to support the hair structure\u003c\/li\u003e \u003cli data-start=\"1078\" data-end=\"1130\"\u003eBased on cysteamine HCl, without thioglycolic acid\u003c\/li\u003e \u003cli data-start=\"1131\" data-end=\"1196\"\u003eLess harsh on the hair than traditional lifting formulas\u003c\/li\u003e \u003cli data-start=\"1197\" data-end=\"1254\"\u003eSuitable for sensitive clients and fine hair textures\u003c\/li\u003e \u003cli data-start=\"1255\" data-end=\"1336\"\u003eEnsures optimal preparation of the hair for the next lifting steps\u003c\/li\u003e \u003cli data-start=\"1337\" data-end=\"1352\"\u003eVegan formula\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eFor professional use only by certified lash and brow stylists.\u003c\/p\u003e \u003cp\u003eShelf life after opening is 3 months.\u003c\/p\u003e \u003c\/div\u003e","brand":"Noemi","offers":[{"title":"10 ml","offer_id":54180282073415,"sku":"NOEMI-102-INNOV-STEP2-10ML","price":15.9,"currency_code":"EUR","in_stock":true},{"title":"Sachet 1 ml","offer_id":54180282106183,"sku":"NOEMI-106-INNOV-STEP2-SACHET1ML","price":1.79,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0563\/5434\/1040\/files\/duopackstep2_1_1.jpg?v=1781706714","url":"https:\/\/amavi-pmu.com\/en\/products\/lifting-cream-step-1-brow-lamination-2","provider":"Amavi PMU","version":"1.0","type":"link"}